Terry Hurley

Managing Director/Partner

Terry has a long and varied career of serving clients at every level of an organization, whether as a trusted advisor to top management or as a hands-on manager. At Pepsi Cola, he worked in sales & marketing, distribution, and operations. He later served as VP of Marketing and Communications at Nextel/Sprint. Terry then went to the agency world, serving as VP of Digital and Business Development at IPG’s Zipatoni. Prior to Bailey & Co., he ran his own marketing consultancy. With a love for strategy and knack for spotting trends, Terry began noticing back in 2007 how the changing expectations of consumers were forcing companies to re-evaluate how they do business—and how some companies were embracing this to drive growth. Which is what ultimately led him to start Bailey & Co. His experience with corporations, NGO’s, non-profits and government agencies uniquely positions him where profit, good, and policy all intersect.

Arrey Obenson


Arrey Obenson is a Partner at Bailey & Co. and Co-Founder of Transformunity, a consulting firm that harnesses opportunities for corporations and organizations to transform the world. Arrey actively engages all sectors of society—businesses, government, NGOs, and civilian—to identify opportunities and develop strategies to create transformational impact and drive growth. Arrey is a visionary leader who has inspired and engaged audiences of 50 to 5,000 people in nearly 100 countries. Prior to joining Bailey & Co., he served as Secretary General of JCI, a global network of 200,000 active young citizens in more than 100 countries. As Secretary General, he led the implementation of the organization’s overall strategy and supervised a team to advance the organization’s mission of empowering young people to create positive change throughout the world. For 17 years, Arrey led the organization at various levels, including Director for Africa and the Middle East, Executive Director, and Deputy Secretary General. Arrey is a barrister of law and member of the Cameroon Bar Association. He holds a Master of Law degree from Washington University in St. Louis, United States. Arrey lives in St. Louis with his wife, Victorine, and is gifted with two boys.

Frank Dries

Strategic Development

Frank is a strategic leader with over thirty years of experience in bringing innovate ideas into the marketplace. At Boeing he held leadership roles in product development, program management, and business development delivering some of the world’s most advanced defense products to the U.S. and its allies. Prior to Boeing, Frank worked with Terry as a marketing consultant and held managerial and marketing roles with high tech firms offering online business, IT, and engineering services. Frank brings a diverse understanding of technology, business, and emerging trends to clients. An avid life-long learner and champion for innovation, he is driven to curate ideas that grow businesses and improve people’s lives. His ability to assess complex issues and find relevant analogies from other fields enables him to synthesize uniquely creative solutions for clients.

Mark Arnold

Creative Director/Partner

Mark is a Creative Director and designer with over thirty years of experience in advertising, publishing, and film. Mark brings a strong eye for design, a true dedication to craft, and strategic thinking to all our clients at Bailey & Co. His resume includes two of the most respected agencies in America: TBWA\Chiat\Day and CORE. While Mark was at CORE the agency was named as one of the world’s Ten Most Creative Agencies by Graphis. Prior to Bailey & Co. Mark was a successful freelancer for companies, agencies, and film makers across the United States. In addition to documentary films and book publishing, he’s worked on just about every conceivable product and service for brands including AT&T, Gillette, Nestle Purina, and Indian Motorcycles.

Todd Mitchell

Creative Director/Partner

Todd’s twenty-four-year advertising journey has led him to stops around the country including Dallas, St. Louis, Seattle, Boston—and now St. Louis once again with Bailey & Co. Along the way he’s worked as a creative director and copywriter on a wide variety of national and global accounts for agencies like Arnold Worldwide, Publicis, The Richards Group, and CORE where he first worked with Mark Arnold. His work has been recognized at Cannes and other top award shows, including a bronze Effie for campaign effectiveness. Prior to Bailey & Co., Todd was a successful freelancer for agencies across the U.S. on brands including Ford, The Lincoln Motor Company, and Microsoft. He also holds a U.S. patent for a 24-ton Christmas tree made out of Jack Daniel’s whiskey barrels.

Ben Goldman

Digital Creative Director/Partner

Ben brings two decades worth of deep knowledge and expertise of all things digital to Bailey & Co. He has worked as a digital creative director at both digital shops and at traditional ad agencies for brands including Nestle Purina, Intel, Microsoft, Disney/Pixar, NASCAR, Daytona International Speedway, Smuckers, and the U.S. Department of Veterans Affairs. Prior to Bailey & Co., Ben ran his own digital agency in St. Louis. Originally from the New York City area, Ben brings a diverse skillset and perspective. He is a strong ideator, strategic thinker, and UI/UX/visual designer who strives to create engaging brand experiences and applications that resonate and connect with consumers across the ever-evolving digital landscape.